Underpinning activities

Our campaigns support our two strategic objectives of attractive and healthy streets enjoyed by all, and safe connected cycle networks.

These will be underpinned by the following activities:
Engagement:  engaging, collaborating with decision makers, and working with partners
Membership:  broadening our appeal and growing our membership
Communications:  communicating to inform, raise awareness, and support change
Champions:  building and supporting the Champion group and maximising their impact
Claudia Charter / Call to Pedal Action:  implementing the Claudia Charter action points
* Developing metrics: what would help with hearts and minds